Bret Peterson

BEHIND THE BRAND: Bret Peterson

3204 days ago by Pole Position Raceway

We go behind the Brand of Pole Position Raceway with Bret Peterson.

Bret Peterson is the co-founder of EcoWorkz and one of the many faces behind the Pole Position Raceway brand of indoor go kart tracks. Peterson has been involved with the company since the first location opened in Corona, California in 2005. Both he and his wife Chelsea also compete on a world level in motorcycle hillclimb competition in the North American Hillclimb Association series. In fact, the pair have both won national championships in recent years.

Bret’s father, Kerry, was named one of the top 100 off-road motorcycle riders by Dirt Rider magazine and is considered the greatest hillclimber of all-time. Kerry Peterson has five world championships, co-founded Peterson Brothers Construction, and is also the CEO of Pole Position Raceway.

“I have loved the indoor karting concept since the beginning,” said Bret Peterson. “This is where I love to spend my free time. The electric karts are incredible, the track designs are great, and the action is always intense. It doesn’t get any better than this.”

Team Peterson is sponsored by Malcolm Smith Motorsports, Lucas Oil, KTM, Troy Lee Designs, Pole Position Raceway, K&N Air Filters, Race Tech Suspension, Renthal, Dunlop, Alpinestars, Yoshimura, Fastway Pro Moto Billet, Hinson Racing, StompGrip, ZLT, Web Cam, Oakley, Spider Grips, Hilborn Fuel Injection, Clever Lever, Caltime Metals, Skat Trak, Slick Products, and Ecoworkz.

Pole Position Raceway has Locations Nationwide and offers walk-in arrive & drive racing, birthday parties, team building events, new product launches, corporate events and much more. Every location features both adult and junior karts, and everything you need to have a fun and entertaining racing experience.